Nielsen Norman Group Report:
Intranet Usability: Design Guidelines from Studies
with Intranet Users
231 pages PDF format
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esellerate)
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intranet.
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Summary
While website designers can look to the Web for good
examples, intranet designers are limited to their own
imaginations, or maybe out-of-the-box intranet development
tools, for inspiration. The gloomy fact is intranet designers
have no role models. It is amazing, however, the similarities
in design and content between the intranets we have studied.
What's equally amazing are the great differences that occur
when there are no public intranet examples to influence the
design, and how an organization's culture influences the
intranet design.
This report helps intranet designers improve the usability
of their designs by giving them the results of usability
testing of 14 different intranets: 10 in different cities in
the U.S.; three in London, England; and one in Hong Kong,
China.
This report shows what happened when real employees
used a broad set of real intranets to: find
information about another employee or department, find specific
information such as a fax number, research a company policy,
enter an expense report, find a training course and sign up for
it, retrieve forms, and many other tasks.
We report task times for each of 16 common employee
tasks. These statistics allow you to estimate the
ROI for a redesign project because you can compare your
own intranet with the distribution of measured productivity
across other intranets.
The 111 design guidelines in the report are based on
usability tests of the following
intranets:
- Allen and Gerritsen, Watertown, MA, USA
strategic marketing company with 100 full-time
employees
- Amazon.com, Seattle, WA, USA
online retailer with 7,500 employees;
note that we studied the intranet and not the company's
famous e-commerce site
- American Airlines, Fort Worth, TX, USA
airline, more than 122,000 employees
- Cathay Pacific, Lantau, Hong Kong
airline with 14,000 employees
- CIT Group, Inc., Livingston, NJ, USA
financial services company with 7,000 employees
- Consumers' Association, London, U.K.
charity, publishes Which? magazine among other
activities
- Currie & Brown (U.K.), London, U.K.
specializing in construction costs and risk and project
management
- Kulicke & Soffa Industries, Inc., Willow Grove, PA,
USA
the world's largest supplier of semiconductor assembly
equipment
- Millennium Pharmaceuticals, Cambridge, MA, USA
biopharmaceutical R&D focused on biotherapeutic and
predictive medicine products, with approximately 2,200
employees and contractors using the intranet
- San Juan Unified School District, Sacramento, CA,
USA
public school district with 5,000 employees
- Shell UK (IT Intranet), study done in London, U.K.
big multi-national energy company (tested divisional
intranet for the IT division, which is headquartered in
Houston, TX, USA)
- State of California Employment Development Department,
Sacramento, CA, USA
state department with 7,000 employees
- Vytra Health Plans, Melville, NY, USA
managed health care organization which employs 450
people
- Wildcard Systems, Inc., Maitland, FL, USA
financial services company that develops stored value cards
for electronic payment and employs 200 people
Richly illustrated with 164 screenshots of
intranet screens that worked well or caused problems in user
testing.
Table of Contents
231-page report
- Executive Summary
- Overview
- Intranets Studied
- Success and Satisfaction
- Cost-Benefit Analysis: ROI for Investments in Intranet
Usability
- Guidelines
-
Access, Address, Login, and Password
-
Personalization, for People and Groups
-
Content and Updating Content
- Components Present on Intranets Studied
- 6 design guidelines
-
Navigation and Terminology
-
Text
-
Search
-
Information about Individuals and Groups, and Org Charts
-
News
-
Corporate Information, Policies, and Procedures
-
Job Postings
-
Human Resources
-
General Forms, Time Sheets, and Expense Reports
-
Training
-
Technology Help Desk
-
Homepage
-
International
-
Management and Organizations
- Killer Apps
- The Anti Killer App
- 12 process guidelines
- Participants
- Tasks
- Methodology
- Tips for Conducting Usability Evaluations in
Intranets
- Facilitation Documents
What You Get
-
Checklist of 111 specific recommendations:
review your intranet for these 111 best practices, and you
will discover several things that need improvement.
- The average intranet violates more than half of our
usability guidelines. You might have the one perfect
intranet in the world that does everything right, but
the odds are against you. It is safest to score your
designs against a checklist of usability guidelines to
make sure you don't do anything wrong.
- A company with 10,000 employees that currently has
average intranet usability can gain $5 million in
productivity per year by increasing usability to
the best quartile of intranets in our study.
- Description of how employees behave when
navigating, searching, and reading intranets.
- 164 screenshots of intranet design
elements with analysis of why they worked well or poorly in
user testing.
- $350,000 of user research at 0.07% of
the cost.
- Vendor-independent analysis. Other
companies that charge much higher prices for their reports
receive large amounts of money from vendors. In contrast, we
are independent of any vendors of intranet software and
solutions. We are not trying to sell you design services, so
we don't have to push any particular approach. (We do offer
usability evaluations, but this service also depends on being
independent of design firms and technology providers.)
- Knowledge to make your intranet a positive force
for productivity in your company. The return on
investment for intranet usability is often a factor of 10 or
more, as further analyzed in the ROI chapter of the
report.
Who Should Read This Report?
- Anybody who is responsible for the design,
implementation, or strategy of intranets.
- The CIO (at least give him/her the executive summary and
the ROI chapter).
Running a similar usability study yourself to collect
comparative design lessons from a large number of intranets
would cost about $350,000, if you could ever get enough
companies to let you in the door. Realistically, reading this
report is the only way you will find out how users actually use
a wide range of intranet design alternatives.
Please help us continue publishing low-price reports
by buying a site license if you have colleagues who
will read the report. If you only need it for yourself, then
that's obviously what the single-user license is for. If
somebody "gives" you a copy, then please buy a download anyway
to keep prices down in the future.
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