Nielsen Norman Group Report:
Usability of Intranet Portals:
Report from the
Trenches
104 pages PDF format
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Summary
Intranet portals are being pushed heavily by technology
vendors, but the experience from the many portal managers
contacted for this report is that technology only accounts for
about one-third of the issues they had in implementing their
portals. Organizational issues and company politics account for
two thirds.
This report presents a unique perspective on intranet
portals: not that of a vendor trying to push a specific
solution, but the user experience perspective. What do portals
mean to the users (your employees) and how can the portal team
deliver what the organization needs? To find out, we talked to
portal managers who have been there, done
that. This is not a report about what supposedly
works. This is a report on what actually works, given the way
people behave in big organizations.
Some of the most touted features of intranet portals turn
out not to be needed in most companies: for example, role-based
personalization usually works better than individual
personalization. Similarly, one of the world's five largest law
firms discovered that its clients needed much simpler dealrooms
than promoted by most vendors of extranet portals.
The report is based on case studies from portal projects in
the following companies and government agencies as well as
additional insights from several other experienced portal
managers who preferred to remain anonymous:
- ABB
- BEKK Consulting
- Burke Consortium
- City of New York
- Cognos
- Credit Suisse Financial Services
- Eversheds
- HarperCollins
- HP Europe
- KPMG
- Portland Public Schools
- Royal Institution of Chartered Surveyors
- Sprint
- Towers Perrin
- US Navy's Sea Systems Command
- Verizon
- Weber Associates
This report contains 58 screenshots of
intranet portal designs, with analysis of why they worked well
or didn't work.
Table of Contents
-
Executive summary
- Problems solved by portals
-
Internet vs. intranet portals
- Business model
- User profile
- Search
- Design process
- Wild Web vs. single tool
-
Foreword
-
Defining the portal
- What is a portal for?
- Making information usable
- Cutting out fragmentation
- Introducing consistent navigation
- Avoiding reinventing the wheel
- Eliminating information wastage
-
Company politics
- Who's in charge?
- Winning over the users
- Winning over the content providers
-
Ways to deal with political problems
- Get strong backing from the top
- Involve the users early
- Use both carrot and stick
- Give people some room for manoeuvre
- Remember that seeing is believing
- Take it slowly
- Lessons learned: 8 best
practices
-
Managing content
- Technology issues
- Integration issues
- Who manages content?
- Who's the ultimate authority?
- Lessons learned: 8 best
practices
-
Consulting the users
- User trials at Eversheds
- Iterative testing at NAVSEA
- Reaching remote users at HP Europe
- Surveys at KPMG
- Working against time and budget at Portland
- Prototyping at Sprint
- Lessons learned: 6 best
practices
-
Site design and structure
- Home page
- Or no home page?
- Subsites
- Information architecture
- Building a global architecture at KPMG
- Standards and guidelines
- Introducing guidelines at CSFS
- Unifying the structure at HarperCollins
- A relaxed approach at Verizon
- Lessons learned: 9 best
practices
-
Personalization
- A sense of community at CSFS
- Functional approach at Hewlett Packard Europe
- Limited personalization at Navsea
- Role-based approach at Portland Public Schools
- Page personalization at Sprint
- Individual personalization
- Portals without personalization
- Lessons learned: 3 best
practices
-
Applications
- Employee directory
- Timesheets
- Employee self-service
- Collaboration tools
- Line of business applications
- External information
- Organization chart
- Document management
-
Security and single sign-on
- Big potential savings at Verizon
- A pragmatic approach at NAVSEA
- Moving towards single sign-on at Sprint
- Lessons learned: 4 best
practices
-
Search
- Keyword vs full text
- Specific searches
- Relevance
- Lessons learned: 4 best
practices
-
Return on investment
- Productivity improvements
- Cutting out duplication
- New revenue sources
- Support for business goals - and business change
- Lessons learned: 3 best
practices
What You Get
- Checklist of 45 best practices: review
your portal project for these 45 items, and you will discover
several things that you might want to do differently to
benefit from the experience of those who have been through
the same problems before.
- 58 screenshots of intranet portals from
many different companies, including several before-after
comparisons.
- Knowledge to make your portal easier for
employees to use; thus increasing the ROI on your
project.
- Vendor-independent analysis. Other
companies that charge much higher prices for their reports
receive large amounts of money from vendors. In contrast, we
don't pull any punches and this report includes some pretty
harsh comments about some of the main portal vendors. (We
also don't have anything against the
vendors: we are simply reporting what we found in our
research.)
Who Should Read This Report?
- Anybody who is responsible for the design,
implementation, or strategy of intranets for major companies
or organizations.
- People in charge of extranet portals.
Collecting similar benchmarking and best practice
information from a large set of portal projects yourself would
probably take you two to three months, if you could ever get
enough companies to let you in the door. Realistically, reading
this report is the only way you will get the scoop on this many
intranet portals.
Please help us continue publish low-price reports by
buying a site license if you have colleagues who will
read the report. If you only need it for yourself, then that's
obviously what the single-user license is for. If somebody
"gives" you a copy, then please buy a download anyway to keep
prices down in the future.
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